Master the art of ethical persuasion to communicate more effectively, build deeper trust, and create lasting influence
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Your revenue isn't growing as fast and as much as you would like, which builds stress in your business, your brain and your relationships.
People don't think of you as you would like, they criticise you, they look at you with that strange "look" on their face, they even show some pity. Worse, your family isn't proud of you.
You struggle to balance your relationships and your business, each time one grows the other goes down and you can feel the burden of running both because you can't get the decisions you want from people. Getting called manipulative, unreliable, self-centred is getting on your nerves!
Don't worry, we can help!
What if you could get from people the decisions you want?
What if you could have thriving relationships as much as an awesome professional reputation?
What if they would admire you, respect you?
Whether you’re negotiating a deal, motivating your team, or strengthening your relationships, your ability to impact others is what defines your success.
But most businesses exist for the benefit of the business owner, and most leaders don’t realize that their subconscious frustrations are shaping their decisions — and those decisions are working against you.
You can master ethical persuasion—the key to unlocking real impact in business and in life by focusing on your customer, the consumer.
Happy Brain teaches leaders how to understand the way the brain actually makes decisions so they can stop struggling with surface-level communication and start speaking to the part of the mind that truly drives action.
At Happy Brains we convert Decision Driving Brain Science into tools and techniques you can use daily to Get More! Revenue, Relationships & Reputation!
This isn’t about manipulation. It’s about brain science, understanding human nature, and knowing how to use that knowledge with integrity—whether you’re leading a company, closing a deal, or strengthening your relationships.
By applying the four pillars of ethical persuasion—identifying subconscious frustrations, crafting authentic messaging, leading with purpose, and creating a strong tribe—you’ll become the kind of leader people naturally trust, respect, and follow because you will always be able to speak their language.
Because real influence isn’t about how you’re perceived, it’s about what you create. And the best leaders don’t just build businesses—they build trust, loyalty, and lasting impact.
Revenue, Relationships, Reputation
There is a Unique system for that!
It's called
"Make Me Great"
This unique system follows 6 steps,.
It starts by using the Science of Ethical Persuasion - developped by Happy Brains, and ends with you seing your chances for recurring business grow up to 70%!
What are the 6 steps?
Learn how to trigger the decison maker's brain
Improve inter-gender communication
Upload the right Money Mindset in your brain
Upgrade your marketing with brain science
Don't be salesy, be ethicaly persuasive
Generate recuring business
The "Make Me Great" System
"Make Me Great!" Trainings
At Happy Brains, we believe that
true success lies in making your clients
great. Through our Ethical Persuasion Workshops, we empower you and your team to master the art of connecting with clients on a deeper level. This isn’t about manipulation—it’s about brain science, understanding human nature, and using that knowledge with integrity.
"Make Me Great!" Coachings
Our coaching programs are designed to ensure you and your team don’t just learn the strategies but implement them effectively to achieve tangible results. Using the "Make Me Great!" System our coaching focuses on helping you ethically influence, build trust, and make your clients great.Whether you’re looking for individual coaching or group coaching for your team, we’ll guide you every step of the way to Get More!
Special Packs
At Happy Brains, we know that learning is only the first step—implementation is where the magic happens. That’s why we’ve designed our Workshops Packs to give you a complete solution: from assessing your team’s current capabilities to delivering immersive workshops and providing follow-up coaching to ensure you achieve real, measurable results.
Here are 3 techniques you can already start uysing to Get More!
"You"
Use the "You" language! Everything you say, write when you want a decision being made has to be focused on that brain shouting at you "Make Me Great!". Learn to "translate" your usual content, emails, calls into the "You" language.
Human
From now on when you want a decision to be made the way you want, you have to agree that every decision is made inside a human brain and as such is deeply connected to that person's personal decision triggers.
Give
Trigger the rule of "reciprocity". When you want a deicision to be made you have to get the decision maker's brain to decide listening to you. It will do it with pleasure when it has to recirprocate because you first gave it something!
There is way more! Keep Reading ...
Choosing the right system for your business and personal growth is key to your success.
We offer tailored plans that fit your current needs and scale with your ambitions.
Whether you're just starting out, expanding your team, leading a large enterprise or avoiding divorce, we have a solution designed for you.
The only system designed to Elevate your Clients to Elevate your Success
Elevate your Clients to Elevate Your Success
Talk directly to the decision maker's brain
Become an expert in female - male communication
Stop approximative marketing! Make it persuasive!
Stop being pushy and salesy! Go for the brain!
Generate recurring business easily!
Dedicated to your brain's success, this system will help you to Get More!
Understand your brain
Identify your decision triggers
Define your WHY
Build your tribe
Communicate your decisions
Enjoy making decisions to Get More!
Tired of stressful relationships? No idea why you don't see great results?
No more need for couple therapy or divorce lawyer!
Connect directly with your partner's brain
Specific gender relationship handlng techniques
Gender brain science made simple
Learn communication from to phone to social networks
Founder of the "Make Me Great!", Ethical Persuader, Decision Hack and NeuroCouple systems, my passion is to give Business Owners, CXOs and Entrepreneurs their smile back because they finally can directly talk to the decision maker's brain.
I teach high-level decision-makers how to tap into the real drivers of human decision-making, moving beyond surface-level pain points and speaking directly to the primal part of the brain—the part connected to trust, loyalty, and emotional buy-in.
I am also a certified 10X Business Coach and one of Grant Cardone's rare 10X Performace Coaches.
Click on the image to read the book of your choice
Tap into the real drivers of human decision-making to finally achieve the impact you want to make.
The Subconscious Frustration = the key to the decision making process
Who are you? Will you resonate with your clients and partners?
Why do you do what you do?
The Tribe, the ultimate secret to generate recurring business!
Want to implement it?
Also ACCESS ALL OF THE 10X TrAINING AND COACHNIG
Our founder Dr. Thomas Trautmann is also a 10X Performance Coach and 10X Certified Business Coach!
Get Access to Cardone University
Be coached in the 10X System
Get your team trained in 10X Marketing, Sales and more!
Copyright 2025. Dr. Thomas Trautmann. All Rights Reserved.