For business owners and marketers
Most visitors do not read your homepage, they scan it. In about 50 milliseconds their brain decides, I get this, or I am leaving. Then in the first 5 seconds their eyes decide what the brain actually processes.
If your offer, proof, or CTA is not in that attention path, it is not underperforming. It is invisible.
Eye tracking driven optimization has been reported to drive 17% to 400% conversion increases.
2,431 business leaders surveyed. 44% said relationships, not revenue, are costing them the most right now.
50 millisecond attention modeling, MIT validated
What does this cost you
Here is the uncomfortable truth. A lot of conversion optimization is just people trying to persuade visitors who never actually saw the offer.
And when you fix visibility, the upside can be significant. Eye tracking driven optimization has been reported to produce 17% to 400% conversion increases.
Not because of magic copy.
Because the right things finally get noticed.
Home page conversion diagnosis
Not what you think it communicates. What it actually communicates.
This is how you stop attention leaks that quietly kill conversions, and why attention optimization is linked to reported lifts of up to 400%.
What we actually analyze
We use advanced attention modeling to simulate how users visually scan your page, so you can see exactly where attention goes, and what gets ignored.
The underlying attention modeling technology has been used at scale, across 30,000+ professional clients in 35 countries, on 5,000,000+ visuals analyzed, built on billions of data points, with models reported at 92% accuracy against real eye tracking, MIT validated.
This is not a design review. It is a decision engineering diagnostic.
How it works
Homepage, landing page, sales page, ad, or key funnel step.
We simulate how human attention behaves in the first milliseconds of exposure, including what gets noticed in the first 5 seconds, and what never gets processed at all.
Visual maps, attention flow, written insights, clear recommendations tied to conversion.
No fluff. No theory. Only what to fix, and why the brain cares.
Choose your analysis

The 50 millisecond visibility RUN
$47
One page. One gaze. No guesswork.
Best for homepages.
Choose RUN
The 50 millisecond visibility Scan
$147
One page. One truth. Zero guesswork.
Best for landing pages, sales pages, ads, critical funnel steps.
Choose SCAN
The 50 millisecond attention pack
$597
First impressions are reinforced or destroyed across pages.
Best for funnels, launches, websites where trust is built step by step.
Choose STACK
The 50 millisecond decision lab
$297/month
A live laboratory for businesses that move fast.
Traditional eye tracking can cost $5,000 to $50,000 or more and take weeks. This is built for speed. Best for scaling businesses, active ad spend, teams that publish and launch continuously.
Choose LABWill you miss this
And what people actually notice in the first 5 seconds. We only process a limited number of analyses per day to maintain quality. Next delivery within 24 hours.
Still not sure
No. This is predictive modeling validated against eye tracking data. Faster, scalable, and ideal for first impression decisions. The models referenced are reported at 92% accuracy against real eye tracking, MIT validated.
No. The insights are explicit and actionable. You can apply them yourself or hand them to your team.
Sales pages, homepages, ads, key funnel steps, even email headers, anything where attention order decides whether people understand and act.

Copyright 2026. Dr. Thomas Trautmann. All Rights Reserved.